LO2: Summary of Brief

SUMMARY OF BRIEF
Student name: Sandra Ksiazek
Client name: The Henley Festival,
Project title: The Tree of Light
	Information from the brief	Comments
What are their ideas for the commission?	The ideas I got from my potential client are very interesting. The main idea is to document the events in Primary School which were meant to teach children more about the environment and learn them practical skills ;they wouldn’t had chance to do without the workshops. The brief conception was to make photographs, film and interview the people and capture their feelings about this project.	I decided to do photography and written review about the events as I think this is the best way to represent the emotions which participants had while attending the sessions. I also like photography; therefore I will be able to make really good photographs for the company, to satisfy their needs which are important when working for the commission.
What is the work for? (Will it have a particular function?)	The intension for this work is to demonstrate the effectiveness of the event to the sponsors and prove to them that their money was spending effectively. It is also to find any improvements which might help in the future when planning similar events.	This is why my job will be a journalist and photographer.
Who is the intended audience/consumer for the work?	The primary target audience is the children’s in primary schools across the Thames Valley area. This project is aiming to teach them various practical skills instead of sitting in the classroom. However the other audiences are of course the teachers and guardians which will be accompanying the sessions. Their opinion will be very significant.
What are the time constraints?	The sessions in different schools will be held up till December. However the end product must be completed by 5th December so that there would be an opportunity to improve it.	I think this is great because the deadline for this project is at the beginning of February. Therefore I will be able to complete my project and improve it and evaluate it on time by January.
What will your budget be?	There is no budget.	All the equipment will be hired from college. The product will be created on the computer, so there is no need to buy any materials.
Are there any other constraints (e.g. size, dimensions, materials to be used, style)?	The photographic work needs to be done professionally, focusing on the facial expression and must document the event; therefore the style of photography is documentary. Where it comes to written reports, it is good to have quotes with somebody’s opinion to back up your points, and also to provide some real estimation of how did the event went? Was it useful and enjoyable? Or was it boring and not beneficial?	I will interview the people who attended the sessions each time to get their opinion. I will definitely ask some teacher what their opinion is, also I will ask the professionals  throughout this session how did it went, most importantly I will try to interview some students what their thoughts are about this sessions?